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	<title>annie mueller &#187; Small Business</title>
	<link>http://anniemueller.com</link>
	<description>help with your small business blogging. plus free rants about productivity.</description>
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		<title>Takeaways from Small Business, BIG Vision [Adam &amp; Matthew Toren]</title>
		<description><![CDATA[All quotes below from Small Business, BIG Vision by Adam and Matthew Toren. Read my review. 1. You need a vision, because otherwise you will burn out before you even get started. 2. Entrepreneurism isn&#8217;t for weenies. &#8220;Turning your initial vision into a viable businss has everything to do with your level of passion and [...]]]></description>
		<link>http://anniemueller.com/2011/09/takeaways-from-small-business-big-vision-adam-matthew-toren/</link>
			</item>
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		<title>Bare Bones Guide to Writing Copy that Sells</title>
		<description><![CDATA[Creative Commons License photo credit: rick
Writing copy that sells is an important part of business blogging. When you're blogging for your small business, you want to

    Get the attention of potential readers (customers) from a particular group.
    Get them to read, and be interested enough to keep reading.
    Get their belief in what you're saying (promises about products, information, expertise).
    Get them to act on what they now believe (sign up for mailing list, purchase product).]]></description>
		<link>http://anniemueller.com/2011/08/bare-bones-guide-to-writing-copy-that-sells/</link>
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		<title>[Key Success Factors] Have an End in Mind</title>
		<description><![CDATA[Producing creative work, freelancing, starting and running your own business is difficult, demanding work. If you don't know why you're doing what you're doing, you're guaranteed to flounder and get frustrated and have more than your fair share of failures.]]></description>
		<link>http://anniemueller.com/2011/07/key-success-factors-have-an-end-in-mind/</link>
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		<title>3 Essential Steps Most Business Blogs Skip</title>
		<description><![CDATA[If you just feel like blogging for the heck of it, if you don't have enough to do in a day, if you like haphazard marketing that gives you no way to measure your return, then skip this post and do whatever.
Otherwise, though, you should take a few minutes to work through these. Save yourself some trouble.
]]></description>
		<link>http://anniemueller.com/2011/06/3-essential-steps-most-business-blogs-skip/</link>
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		<title>Essential Working from Home Lesson #2: Say Hi to the Team</title>
		<description><![CDATA[If you&#8217;re moving from a &#8220;standard job,&#8221; you know, the kind where there are other people in the building, then becoming your own team may be the biggest adjustment you have to make in working from home. Some people will love this aspect, others will hate it. It depends on your personality, your work style, [...]]]></description>
		<link>http://anniemueller.com/2011/02/essential-working-from-home-lesson-2-say-hi-to-the-team/</link>
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		<title>What Demand Does Your Business Satisfy?</title>
		<description><![CDATA[We&#8217;re talking about the 4 questions you need to ask yourself for business success, as summarized from the book How Companies Win by Dave Calhoun and Rick Kash. We just discussed the need to find your most profitable customers&#8230; which, for small businesses, freelancers, and creatives, means taking a break from the simply daily work [...]]]></description>
		<link>http://anniemueller.com/2011/02/what-demand-does-your-business-satisfy/</link>
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		<title>Who Are Your Most Profitable Customers?</title>
		<description><![CDATA[A few days ago, we talked about the 4 questions you need to ask yourself for business success. The first question is worth looking at again: 1. Who are my most profitable customers or clients or networks or relationships? What&#8217;s tricky about this question for small/micro/home businesses and freelancers? We don&#8217;t tend to invest thousands [...]]]></description>
		<link>http://anniemueller.com/2011/02/who-are-your-most-profitable-customers/</link>
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		<title>Business Blogging Strategy: Define Your Purpose</title>
		<description><![CDATA[Before you talk, know why you&#8217;re talking. If you did a good job defining your blogging audience, then your blogging purpose will, at this point, be readily apparent. And you may have in your head some statement like, &#8220;I want my blog to help people,&#8221; or &#8220;I want my blog to give me a way [...]]]></description>
		<link>http://anniemueller.com/2010/09/business-blogging-strategy-define-your-purpose/</link>
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		<title>Small Business Blog Writing that Works</title>
		<description><![CDATA[Any business can have a blog, so make yours better&#8230; 1. Produce longer content. Numbered lists, short posts with big photos, a little linking and one-sentence reviews with the embedded YouTube videos: short content.  Balance the little stuff, the shallow stuff, with some big, deep, heavy, valuable, longer content. Actual articles, with good quotations and [...]]]></description>
		<link>http://anniemueller.com/2010/08/small-business-blog-writing-that-works/</link>
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