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	<title>annie mueller</title>
	<link>http://anniemueller.com</link>
	<description>help with your small business blogging. plus free rants about productivity.</description>
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	<item>
		<title>SBB101: How to Use the Tool</title>
		<description><![CDATA[Blogging is a tool. It's not a magic wand, a secret formula, or an esoteric social media gizmo that only the new-new marketing gurus can use properly. It's just a tool, and one that you can easily learn how to use, effectively, for your small business.]]></description>
		<link>http://anniemueller.com/2012/05/sbb101-how-to-use-the-tool/</link>
			</item>
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		<title>SBB101: Blogging Is a Tool</title>
		<description><![CDATA[First post of the Small Business Blogging 101 (SBB101) series. photo credit: thefixer Blogging can be a powerful tool for your small business, right? That&#8217;s what you&#8217;ve heard. It&#8217;s supposed to do something. It&#8217;s supposed to… um… be like marketing? Or… pr? Or kind of like Google Adwords but better? Or something? Right? Well, maybe. [...]]]></description>
		<link>http://anniemueller.com/2012/05/small-biz-blogging-101-blogging-is-a-tool/</link>
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	<item>
		<title>When You&#8217;re Staring at a Blank Screen</title>
		<description><![CDATA[…trying desperately to think of something to blog about. …trying to sound intelligent. …trying to market your small business. …trying to build a platform. …trying to write something that will capture readers. …trying to be genuine and authentic. …trying to establish your authority. …trying to prove your expertise. …trying to get more traffic to your [...]]]></description>
		<link>http://anniemueller.com/2012/05/when-youre-staring-at-a-blank-screen/</link>
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		<title>8 Tips for Starting Your Small Business Blog Right</title>
		<description><![CDATA[photo credit: Benurs &#8211; Learning and learning&#8230; Publish a blog post a consistent number of times per week. It&#8217;s easier to make it a habit, and it&#8217;s better for your readers to know what to expect. Once a week on the same day, three times a week, five times a week, every single day… Pick [...]]]></description>
		<link>http://anniemueller.com/2012/05/8-tips-for-starting-your-small-business-blog-right/</link>
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		<title>How to Keep 66.6% of Your Customer Base</title>
		<description><![CDATA[photo credit: Anirudh Koul You&#8217;re a small business owner. You&#8217;re used to weighing the risks, counting the cost before you make a move. You have to. You can&#8217;t afford to do stupid stuff and waste your money. So let&#8217;s just look at a few numbers as you ponder whether investing in a blog for your [...]]]></description>
		<link>http://anniemueller.com/2012/05/how-to-keep-66-6-of-your-customer-base/</link>
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		<title>Yes, People Will Read Your Small Business Blog</title>
		<description><![CDATA[Sometimes you're so involved in the business it's tough to stand far enough outside, look in, and see what looks interesting. You know it all, inside and out. You live it, breathe it, eat it, sleep it.]]></description>
		<link>http://anniemueller.com/2012/05/yes-people-will-read-your-small-business-blog/</link>
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		<title>How to Write a Blog Post in 15 Minutes</title>
		<description><![CDATA[photo credit: aussiegall Many times, what stops small business owners from blogging all boils down to the same excuse reason: I don&#8217;t have time. A couple of thoughts on that: First: no one has time, at least not adequate time, for all the possibilities. Second: I don&#8217;t have time, and I&#8217;m someone who writes and [...]]]></description>
		<link>http://anniemueller.com/2012/05/how-to-write-a-blog-post-in-15-minutes/</link>
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		<title>8 Reasons You Should NOT Build a Small Business Blog</title>
		<description><![CDATA[photo credit: HPUPhotogStudent The motivation does matter. If you&#8217;re thinking a blog will save your dying small business, replace a marketing strategy, or provide personal fulfillment, maybe get some therapy instead. You should NOT blog as a (sole) means of advertising and marketing. A blog can be part of your overall marketing scheme, but a [...]]]></description>
		<link>http://anniemueller.com/2011/10/8-reasons-not-to-small-business-blog/</link>
			</item>
	<item>
		<title>4 Great Reasons You Should Build a Small Business Blog</title>
		<description><![CDATA[photo credit: Incase. Quit sitting on the fence, pardner. It&#8217;s time to make hay while the sun shines, or, um, build blogs while the Internet hums. You should blog to establish authority. Authority, or expertise, can set your business apart in a competitive field as the top-tier business, the one that really knows its stuff, [...]]]></description>
		<link>http://anniemueller.com/2011/10/4-great-reasons-you-should-build-a-small-business-blog/</link>
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		<title>Find It Easier to Get the Dollar</title>
		<description><![CDATA[The person who would be freakishly productive needs to quit focusing on the cut-the-costs-to-save-a-buck mentality of doing business, and embrace the one that increases production which increases value which increases sales which increases profits.]]></description>
		<link>http://anniemueller.com/2011/10/find-it-easier-to-get-the-dollar/</link>
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