There’s writing and then there’s content.
It’s an unfortunate distinction. It sets up a dichotomy that doesn’t have to be there. It creates a content versus writing situation, in which “real writers” look down on content creation as a lower, commercialized activity. This isn’t new. Real writers have always been looking down on commercial writing, then remembering they have to eat, and then rethinking their standards.
When I… Continue reading
a. Things you have no use for; things which are just there. Mental or physical, psychic or tangible: unnecessary, unhelpful, often harmful though in a slow, creeping, insidious way that you might not notice.
b. Different than mess. Mess is produced by making, creating, exploring, discovering, playing, working, learning… You know, living. Mess is a natural byproduct of life. Mess is the stack of books you’ve read or want… Continue reading
I’m not in the marketing world as much anymore, but I have spent a good portion of my freelance career in marketing: B2B marketing, copy writing and editing, content strategy, so on.
What I’ve learned is that there are endless resources, blogs, sites, etc., giving endless amounts of information on marketing: what’s new, what’s best, what’s important, what’s trending, what’s working, what isn’t working.
You can easily spend… Continue reading
There is a pattern in many of my failures, my unsuccessful attempts at… whatever: I got too complicated. I created too many rules. I overwhelmed myself because the mental effort of remembering and following and tinkering with and optimizing and applying the rules was too much. The complication depleted my energy and intellectual capacity. I used up my power managing a complex system rather than doing the thing I wanted… Continue reading