Category Archives: Networking

[Simple Social Networking] Bare Bones Guide to Social Media Strategy

Star Flowers
Creative Commons License photo credit: jurvetson

This is not rocket science, people. Start simple and build from that simple foundation.

1. Identify the target.

  • Who are you trying to reach?

2. Research:

The Rules of Genuine Authority

El Maestro y su herramienta más preciada...
Creative Commons License photo credit: Emi ♫

Rule number 1: If you have “guru” anywhere on your profile, Facebook page, website, blog, or email signature, I don’t trust

How to Link Your Facebook Business Page to Your Blog

This is where the rubber meets the road; or, more specifically, where your small business blogging meets your social media strategy.

Using social networking for your business means you need to 1) be present on the social media you’ve chosen to use and 2) be providing valuable content and interaction… Continue reading